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Friday, March 30, 2012

Tips for a Successful SMS Marketing Campaign

 If you want to have a successful SMS marketing campaign, you need to have a plan in place. I want to suggest some strategies that can help you to make the most of this method of interacting with potential customers.

The first is to keep the text messages brief. Consumers who are receiving messages on mobile devices are not likely to take the time to review a lengthy message, so make each word count.

You will also want to make sure your target market knows exactly which company is sending out the messages. If the recipient doesn't recognize your business name or brand, he or she is likely simply to delete the message without acting on it.

Making sure the recipients of your text message marketing campaigns feel that they are part of an elite group is always a good strategy. Institute a type of loyalty rewards or VIP program and make sure that the recipients of your text messages are receiving offers that are not offered elsewhere.

The message should include a clear call to action for the recipient. If you are offering a special discount, make sure the customer knows that it will expire on a certain date. A clear cut-off will encourage the recipient to act on the offer in a timely manner.

If you want to develop a successful SMS marketing campaign, the strategies listed above will help you to reach this goal. Keeping your customers' needs in mind is the best way to get the results you are looking for.


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  6. Es siempre una buena estrategia asegurarse de que los destinatarios de sus campañas de mensajes de texto se sientan parte de una élite. Instituye un programa de premios de fidelidad o un programa VIP y asegúrese de que los destinatarios de sus mensajes de texto reciban ofertas que no se encuentran en ningún otro lugar. I also appreciate the discussion about how government spending can be used to create jobs and stimulate consumer spending. En general, este blog post ofrece una excelente panorámica del clima económico actual y ofrece valiosos consejos sobre las mejores formas de avanzar.
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